Partner Spotlight: ATI


Spotlight date: March, 2019

Jim Silverman | ATI

The ASCCA Revenue and Benefits Committee is proud to announce that it has selected the Automotive Training Institute (ATI) as ASCCA’s March Partner of the Month. Each month, an ASCCA partner is recognized for their outstanding support of ASCCA, its members, the automotive repair industry, and their commitment to going above and beyond to support ASCCA’s Core Purpose: To elevate and unite automotive professionals and give them voice.

Since 1980, ATI has been helping independent auto repair and collision repair shop owners improve their businesses and their lives, with proven, measurable, and field-tested strategies and practices. Through their hard work, ATI has grown into the leading coaching and consulting automotive management company in the world, with more than 1,300 active members who represent the best shops in the US and Canada.

When asked how ATI’s partnership with ASCCA has benefited their business, National Accounts Manager, Jim Silverman, replied “Having a partnership with the ASCCA has helped to elevate ATI’s credibility and increased awareness of ATI’s services among ASCCA members and shop owners.  The partnership has been instrumental to increasing our footprint on the West Coast.  Additionally, during 2018, we were able to host 42 workshops for shop owners in California and return a revenue share benefit to the state association.”

ATI’s partnership has also proven to be very beneficial for ASCCA members. “Our services help member shop owners grow their businesses, run them more effectively, and gain a greater quality of life.  They also benefit from networking and sharing success stories with ATI members that attend ASCCA team weekends and chapter events and meetings.”

In 2018, Jim spoke at meetings with Chapters: 5, 24, 42 and 48. ATI also exhibited at the Chapter 25 vendor fair in Clovis and the Chapter 14 trade show in San Bernardino. Jim is a regular participant in the Team Weekends and has been an active member of the Membership committee and recently joined the Educational Training & Information committee. This year, his goal is to get involved with more chapters and attend as many events as possible during his West Coast trips.

When asked about his favorite memory, Jim replied, “The most memorable moment would be the warm welcome we received at the September Team Weekend hosted at the Cuyamaca Community College and the appreciation they showed to the association for giving back to the future of the industry with the new ASCCA Degree program.”

Jim believes other companies in the industry should become corporate partners, stating “Besides the obvious networking opportunities with shops and other vendor partners, there is the educational benefit of the legislative issues and genuine comradery among members.”

Thank you ATI for your enduring commitment to ASCCA! Our organization and its members have benefited tremendously from your knowledge and partnership throughout the years.

See more partners

Automotive Service Councils of California is committed to ensuring effective communication and digital accessibility to all users. We are continually improving the user experience for everyone, and apply the relevant accessibility standards to achieve these goals. We welcome your feedback. Please call Automotive Service Councils of California (800) 810-4272 if you have any issues in accessing any area of our website.